The Beauty of Truth

Published
Nov 2013
Main Genre
General Fiction General Fiction
Pages
416

About This Book

What would happen if a mediocre white-goods marketing manager with average looks suddenly became the most beautiful man in the world? Mark Boyd reinvents himself as a man of stunning, lust-inspiring good looks - and the results go far beyond his wildest dreams. Not only does his career take off, but beautiful women start queuing up for his favours - and then he hits on a crazy marketing idea which skyrockets him to instant international notoriety. But in the ruthlessly ambitious world of marketing executives, Mark's success makes him enemies. Can he survive the raging emotions his beauty provokes? Will he learn where true beauty lies? And just how can he turn this realisation into a profitable line of domestic appliances? A fearless satire on the all-consuming power of marketing and the seductive allure of appearances, The Beauty of Truth is a genuinely witty, laugh-out loud novel about the modern world of marketing, where truth, like beauty, is only skin deep.

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First Edition Nov 2013 Hodder
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Jun 2011 ISBN B0056BBQXI
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Jun 2011 William Heinemann (UK) ISBN 1448136504
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